Digital Driven Future: The Digital Transformation Practice of Qinghai Muyang International Trade Co., Ltd
In the global digital economy wave, Qinghai Muyang International Trade Co., Ltd. has a forward-looking strategic vision to comprehensively promote the digital upgrading of its three core businesses: photovoltaic technology, organic products, and international trade, and build a smart ecosystem of "data+industry+trade". Through the deep application of technologies such as the Internet of Things, blockchain, and artificial intelligence, the company is reshaping its resource development model, product traceability system, and global trade network, becoming a benchmark for digital transformation of enterprises in the Qinghai Tibet Plateau.
一、 Intelligent revolution of photovoltaic industry: from power station construction to energy internet
1. Digital twin technology empowers photovoltaic full lifecycle management
Muyang International has introduced Digital Twin technology to restore the physical photovoltaic power plant in a 1:1 virtual space, achieving:
-Intelligent site selection: Combining GIS geographic information system and meteorological big data to optimize power station layout and improve land utilization rate by 30%
-Predictive maintenance: By analyzing tens of thousands of sensor data through AI algorithms, equipment failures can be alerted 14 days in advance, reducing downtime losses
-Power generation optimization: dynamically adjust the tilt angle of the double-sided components to increase annual power generation by 12% (measured data)
Case: After the application of the digital twin system in the 2GW photovoltaic base in Hainan Province, the operation and maintenance costs were reduced by 40%, making it a "smart photovoltaic pilot demonstration project" of the National Energy Administration.
2. Building a green power traceability system using blockchain technology
-Develop a photovoltaic green power blockchain platform to record the "carbon footprint" of each kilowatt hour of electricity (including silicon material sources, manufacturing energy consumption, and transportation emissions)
-Docking with the European PPA (Power Purchase Agreement) market to achieve cross-border traceability of green electricity, with a premium of up to 25% of conventional electricity prices
-Complete the first international transaction of 100MWh green electricity based on blockchain in 2023, and buyers can check the source of electricity in real time
二、 Digital traceability of organic products: transparent supply chain from ranches to global dining tables
1. Full chain blockchain traceability system
Muyang International establishes the "Kunlun Chain" traceability platform to achieve:
-Grass planting: satellite remote sensing monitoring of soil moisture, unmanned aerial vehicle patrol of grassland ecology
-Livestock farming: Wear IoT ear tags for each yak to record over 200 indicators such as exercise volume and feeding habits
-Processing and circulation: Real time cold chain temperature control data is uploaded to the chain, and EU customers can scan the code to view the temperature and humidity curve throughout the transportation process
Effect: Organic cordyceps has obtained JAS certification from Japan through this system, resulting in a threefold increase in terminal selling price and a reduction in return rate to 0.3%.
2. AI driven precision agriculture
-Deploy multispectral drones in goji berry planting bases to identify pests and diseases through machine learning, reducing pesticide use by 60%
-Develop a growth model for barley and optimize irrigation plans based on meteorological data, resulting in a 22% increase in yield per mu
-The application of intelligent weighing and sorting system in organic farms automatically grades the quality of yak meat, increasing processing efficiency by 5 times
三、 Digital Reconstruction of International Trade: Building a Global Intelligent Supply Chain
1. Cross border trade digital platform
Integrate ERP, CRM, and customs systems to build the "Muyang Global Trade" platform, achieving:
-Intelligent customs declaration: automatically matching RCEP rules of origin, reducing clearance time from 72 hours to 4 hours
-Dynamic pricing: AI pricing system based on commodity futures data and exchange rate fluctuations, aiming to avoid exchange losses of 12 million yuan in 2023
-Digital factory inspection: VR remote factory inspection technology enables international customers to complete audits without leaving their homes, shortening the development cycle for new customers by 60%
2. The digital marketing matrix breaks through market barriers
-Build a multilingual independent website+social e-commerce system, achieve precise marketing in 15 languages through AI copywriting generation tools
-Using big data analysis to locate the profile of German organic food consumers, the online conversion rate has increased to 8.7% (industry average of 3.2%)
-Establishing a 3D exhibition hall for photovoltaic products on Alibaba International Station, awarded the title of "Golden Product Integrity Enterprise", with a 300% increase in inquiry volume
4、 Data center: the nerve center of digital transformation
Muyang International invested 50 million yuan to build Kunlun Cloud Data Center, which collects 20 types of core data from three major business sectors:
-Energy data: Real time access to 5000+IoT device data from 7 major photovoltaic power stations across the country
-Agricultural data: Accumulated storage of 500TB high-altitude crop growth image data
-Trade data: Full process digital archives of 8000 global transactions in the past three years
Conclusion: The leader of digital Qinghai Tibet Plateau
The digital transformation of Muyang International has not only achieved a qualitative leap in enterprise operational efficiency, but also explored a new paradigm of integrating high-altitude characteristic industries with digital technology. In the future, the company will continue to deepen:
-Photovoltaic field: Layout of "photovoltaic+metaverse" operation and maintenance training system
-Organic Products: Developing a Virtual Ranch Experience Based on AR Technology
-International Trade: Pilot NFT Digital Product Passport
On this land that connects the Silk Road and digital civilization, Muyang International is using data to reconstruct the value of resources and bring the green wealth of the Qinghai Tibet Plateau to the world in a smarter way.